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Five Free Digital Marketing Tools For Local Business

digital marketingI often get asked by entrepreneurs what the best digital marketing tools are for local businesses. The internet is full of products promising all sorts of magical results from improving SEO to driving more traffic. For many local businesses it can be a minefield trying to find marketing tools that are reputable and won’t blow the budget. Below you’ll find a list of five free marketing tools that are as good as any of the high costing equivalents.

Five Free Digital Marketing Tools For Local Business

YouTube – Free Digital Marketing Tool Using Video

YouTube is used by millions of users every single day. It is free to sign up and upload videos to your account. Did you know that videos can help sell your products and services ten times more effectively than written content can?  You can create how to tutorials or simply introduce your business to the world. Videos help to build a relationship between the business and consumer.

Google Analytics – Free Digital Marketing Tool For Analytics

This is definitely one of the best free analytics tools by far. You’ll find that top SEO consulting firms will make use of this great service. It allows you to see just how much traffic your website is getting and where it comes from. You can make use of goal and event tracking which will show you actions used by customers on your site.

WordPress – Free Digital Marketing Tool For Blogging

If you plan on taking advantage of blogging then WordPress is the best free tool to invest in. It lets you create new blog posts as easy as writing an email. One thing that really makes this tool worthwhile is the amount of support you receive. Even though WordPress is free, you still get excellent support from volunteers who can help you with anything you need.

Hootsuite – Free Digital Marketing Tool For Social Media

There is both a paid and a free version of Hootsuite available. Hootsuite allows users to manage all of their social media platforms in one place. You can make updates to Facebook, Twitter and Google+ at the same time. The free version entitles you to 5 profiles and you can also schedule updates.

MailChimp – Free Digital Marketing Tool For Email Marketing

If you’re looking for a good free email marketing tool then MailChimp is one of the best. It allows you to send 12,000 emails a month. You can also have a database of 2,000 email addresses. It has an easy to use interface and added functionality to help you compose emails and manage a database.

Five Free Digital Marketing Tools For Local Business

More businesses than ever before are starting to invest heavily in digital marketing. As the internet is used for practically everything these days, it makes sense that companies try to utilise digital marketing solutions to bring in more potential customers. The Digital Experts Academy is all about teaching you how to best implement your Search Engine Optimization, Search Engines Marketing and Social Media Marketing strategies. For many local businesses the concept is sound but the actual application is a lot more complicated. If you are starting out or struggling to get the maximum returns from your Online Marketing efforts then I invite you to contact me so we can discuss how I can help you with your Digital Marketing.

Together we can achieve more,

Gordon Robinson

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